Digital marketing strategist turning data into predictable revenue streams

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3D avatar of Andrea Magossi, digital marketing strategist
Andrea Magossi

About me

Years in growth marketing
6+
Monthly ad budgets managed
$15–60K
Languages: English, Italian, Spanish
3
Neuromarketing
MSc
  • Performance Marketing
  • SEO & GEO
  • CRO
  • Marketing Automation
  • B2B & eCommerce

Impact at a glance

Delivering measurable growth across B2B SaaS, real estate and eCommerce.

Lead growth
For B2B SaaS via full-funnel optimisation
Cost per lead
Through high-intent targeting
ROAS
Scaling eCommerce revenue profitably
Conversion value
High-ticket eCommerce, in four months

The Approach

Every engagement follows the same full-funnel system: attract the right buyers, nurture them with relevance, and convert with pages built on testing and neuromarketing.

  1. Step 1 · Acquisition

    Traffic

    • Google Ads
    • Meta & LinkedIn Ads
    • Technical SEO & GEO
  2. Step 2 · Engagement

    Nurture

    • HubSpot & Klaviyo automation
    • Segmentation
    • Lead scoring
  3. Step 3 · Revenue

    Conversion

    • Landing page optimisation
    • A/B testing & CRO
    • Neuromarketing principles
  • Google Ads Certified
  • Google Analytics Certified
  • HubSpot Certified

Services

01

Performance Marketing

Google, Meta and LinkedIn campaigns built for profit, not vanity metrics: exact-match restructuring, feed optimisation, creative testing frameworks and retargeting that bring CPA down while revenue scales.

02

SEO & GEO

Technical, on-page and off-page SEO with content clusters that win top-10 rankings, plus Generative Engine Optimisation so your brand gets cited by AI platforms like ChatGPT and Gemini.

03

CRO & Landing Pages

Conversion audits, landing page redesigns and A/B tests grounded in neuromarketing. Recent audits lifted conversion rates by up to 22%.

04

AI & Marketing Automation

HubSpot, Klaviyo and ManyChat workflows: lead scoring, behaviour-based nurture sequences and AI tooling that turn inbound interest into sales-qualified pipeline.

05

Tracking & Analytics

Reliable measurement with GA4, Google Tag Manager and server-side tagging, plus multi-touch attribution, so every budget decision is backed by data you can trust.

Case Studies

Seven engagements across B2B SaaS, eCommerce and local lead generation, with the numbers straight from the ad and analytics dashboards.

See the growth portfolio
01
Paid Media

Paid Media Efficiency

High-intent B2B acquisition · USA · 120 days
Cost per lead (−46%)
from $72
ROAS
from 3.2×
Conversion rate
from 2.4%

ChallengeA high CPA of $72 and low conversion rates were capping how far the account could scale.

StrategyRebuilt the account around exact-match intent and layered LinkedIn and Meta retargeting on top.

Google Ads performance dashboard across 27 managed accounts
02
Lead Generation

A Predictable Lead Gen System

B2B SaaS · Full-funnel
Leads (38 → 124)
Sales-qualified leads (9 → 41)
Pipeline value

ChallengeOnly 38 leads and 9 sales-qualified leads per period: not enough pipeline to plan around.

StrategyRefined Ideal Customer Profile targeting and aligned marketing with sales on lead qualification.

“Sales alignment also cut the sales cycle by 18%.”

Leads and SQLs per period, before vs after Before After
Leads+226%
38
124
SQLs+355%
9
41
03
SEO

SEO & Organic Dominance

B2B SaaS · US market · 6 months
Organic traffic
Top-10 keywords
from 12
Bounce rate
from 68%

ChallengeJust 12 keywords in the top 10 and a 68% bounce rate were holding organic growth back.

StrategyTopic content clusters backed by a technical SEO overhaul of the site.

Monthly organic sessionsMonth 6: 8,870
03K6K9KM1M2M3M4M5M6
04
Email Automation

Intelligent Email Automation

B2B supply chain software · USA
Click-through rate
from 2.1%
MQL → SQL conversion
from 21%
Demo bookings

ChallengeHigh inbound traffic but low engagement, with an 18% open rate.

StrategyIndustry-based segmentation and a five-step, behaviour-based nurture sequence.

“Segmentation by industry drove a 64% increase in demo bookings.”

Behaviour-based email automation flow with trigger, delay and conditional split
05
eCommerce

Scaling to High Revenue

Everest Beds · High-ticket eCommerce · Jan–Apr 2023
Conversion value
ROAS
Purchases on £78.5K spend

StrategyScaled Google Ads for a high-ticket bed retailer over four months, returning £9.17 for every £1 spent.

Everest Beds Google Ads overview: £78.5K cost, 3.01K purchases, 720K conversion value, 9.17 ROAS
06
eCommerce

eCommerce Scale & Profitability

Bosisto (health & wellness) · Solar Eclipse (apparel)
ROI · Bosisto
ROAS increase · Solar Eclipse
Revenue per click · Solar Eclipse

StrategyGoogle Shopping feed optimisation combined with dynamic remarketing.

Google Analytics reports showing 412% ROI for Bosisto and 252% ROAS growth for Solar Eclipse
07
Local Lead Gen

High-Volume Local Lead Generation

Agriculture & real estate
Lead gen improvement · PGG
Conversions · ManagedRealEstate
Cost per lead vs $100 target

StrategyFacebook Lead Forms and Google Ads campaigns for agriculture and real estate businesses.

PGG Agriculture

1,000%+ improvement via Facebook Lead Forms

$19 / lead

ManagedRealEstate

250% increase in conversions

−58% CPA

Providence Real Estate

Beat the $100 target by 75%

$25 / lead

Experience

See my CV
  1. Jan 2026 – Present

    Freelance Digital Marketing Strategist

    B2B & eCommerce

    • Design full-funnel acquisition strategies for fashion, tech and retail brands.
    • Manage paid media budgets of $15K–$60K/month across Google, Meta and LinkedIn.
    • Increased average ROAS by 35% through creative testing frameworks and feed optimisation.
    • Implement advanced tracking (GA4, GTM, server-side tagging) and CRO audits that lift conversion rates by up to 22%.
  2. Jan 2025 – Jan 2026

    Marketing Manager

    Advancio

    • Led SEO, digital marketing and online growth initiatives for a B2B technology company.
    • Managed website optimisation, content strategy, paid campaigns and digital performance analysis.
    • Worked with internal teams to strengthen online positioning, lead generation and overall digital presence.
  3. Nov 2019 – Nov 2025

    Marketing Manager

    PriceTweakers

    • Led the full-funnel B2B acquisition strategy for a SaaS dynamic-pricing platform: +226% leads and −46% CPL.
    • Built and ran a six-channel acquisition system with automated lead generation.
    • Implemented advanced tracking, competitive pricing and marketplace monitoring strategies.

Education

  • Master in Neuromarketing

    University of Barcelona & OBS Business School · 2020

  • Bachelor of Economics & Marketing

    University of Ferrara · 2018

Toolkit

  • Google Ads
  • Meta Ads
  • LinkedIn Ads
  • GA4
  • Tag Manager
  • Search Console
  • Semrush
  • HubSpot
  • Klaviyo
  • Sendinblue
  • ManyChat
  • Shopify
  • WooCommerce
  • WordPress
  • Elementor
  • HTML/CSS

FAQ

Who is Andrea Magossi?

Andrea Magossi is a data-driven digital marketing strategist with 6+ years of experience growing B2B and eCommerce brands through performance marketing, SEO, conversion rate optimisation and full-funnel acquisition systems. He works remotely with clients internationally.

What services does Andrea Magossi offer?

Performance marketing on Google, Meta and LinkedIn; SEO and Generative Engine Optimisation (GEO); conversion rate optimisation and landing pages; marketing automation with HubSpot, Klaviyo and ManyChat; and analytics with GA4, Google Tag Manager and server-side tagging.

What results has Andrea Magossi delivered?

Highlights include +226% leads and −46% cost per lead for B2B SaaS, a 9.17 ROAS generating £720K in conversion value for Everest Beds in four months, +161% organic traffic in six months, and cost per lead cut from $72 to $39.

What is Generative Engine Optimisation (GEO)?

Generative Engine Optimisation (GEO) is the practice of structuring a website's content so AI answer engines such as ChatGPT, Gemini, Perplexity and Google AI Overviews can understand, trust and cite it. It complements SEO, which targets traditional search rankings.

Which industries does Andrea Magossi work with?

B2B SaaS, eCommerce (apparel, health & wellness and high-ticket furniture), real estate, agriculture and B2B technology, for clients in the UK, the US and Australia.

How can I work with Andrea Magossi?

Book a 30-minute call on Calendly, email andrewdudi93@gmail.com, or send a message through the contact form. Andrea works remotely and speaks English, Italian and Spanish.

Client Feedback

“Working with Andrea was a game-changer for our marketing strategy. His insights and expertise significantly improved our online engagement and conversions. A true professional!”
MWMark WilsonLondon
“Andrea transformed our digital presence with tailored, data-driven strategies. Highly recommend his services!”
JBJessica BrownLos Angeles

Ready to scale your revenue?

Let's discuss your growth strategy. Book a 30-minute call, or send a message about your goals, your current numbers and where you want them to be.

Book a 30-min call

Remote · International